Shopify subscriptions: design the second order before selling the first
Build a Shopify subscription journey around reminders, account access, skipped orders, payment recovery and clear ownership after checkout.
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RichFolds Journal — Page 2
All topicsAI & AutomationClient Work & ImplementationCMS & Website DevelopmentCRO & A/B TestingDesign & UXEcommercePerformance & Technical SEOPlatform UpdatesTechnology & Innovation
Shopify bundles: plan the stock, price and packing before the promotion
Plan Shopify bundles around component stock, pricing, picking and returns. Use a worked inventory example and a practical launch checklist.
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WordPress PHP security updates: why a green Site Health check is not enough
A green Site Health result does not confirm every PHP security patch. Learn what the October advisory means, what to ask your host and what to check afterward.
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Shopify returns and exchanges: give the customer a clear status and the team a workable queue
Plan Shopify returns and exchanges around eligibility, clear request statuses, staff review, receipt and resolution, with practical test scenarios.
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Passkeys for business websites: plan enrollment, sign-in and recovery together
Plan passkeys for a business website with clear enrollment, existing-account linking, accessible sign-in, recovery and staged rollout checks.
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Webflow localization: build a publishing workflow, not just a language switcher
Plan Webflow localization across CMS content, metadata, URLs, forms and editorial ownership, then verify the published journey in each locale.
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n8n automations for client websites: design the failure path before the first live lead
Build a dependable n8n website-to-CRM workflow with input validation, duplicate protection, error handling, outcome checks and a useful handover.
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Black Friday landing pages: make the offer work from the ad to the order
Plan a Black Friday landing page with clear offer conditions, relevant products, matching campaign links and a tested path through checkout.
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B2B ecommerce on Shopify: map the buyer, catalog and payment rules before the storefront
Plan Shopify B2B around company locations, catalogs, quantities and payment terms, with a practical pilot and clear checks for plan limitations.
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AI search visibility for business websites: improve the answer, then measure what happened
Build a practical AI search visibility plan around clear answers, evidence, crawl access and measured outcomes without guaranteed citation claims.
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Choosing an AI website builder: test the Tuesday edits before the launch-day design
Evaluate an AI website builder through everyday content edits, business workflows, ownership and migration needs rather than a polished first draft.
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Vibe coding for client projects: the checks between a great demo and a real launch
Turn a vibe-coded prototype into a reviewable client release with practical checks for permissions, data, integrations, recovery and ownership.
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AI & Automation
Practical AI tools, useful automation and clear boundaries for work that still needs human judgment.
Client Work & Implementation
Build notes, practical lessons and the checks behind a working website.
CMS & Website Development
Choose the right CMS, simplify content editing and plan a smooth migration.
CRO & A/B Testing
Ask better questions, design useful experiments and understand what the results mean.
Design & UX
Clear interfaces, reusable design systems and a smoother handoff from design to development.
Ecommerce
Better product discovery, simpler checkout and store operations that work beyond launch day.
Performance & Technical SEO
Improve loading, accessibility and search discovery with focused checks and measurable evidence.
Platform Updates
Understand what changed in your tools and what it means for your next project.
Technology & Innovation
Explore emerging technology with a clear view of the evidence, possibilities and limits.